AI set to boost media and entertainment revenues by 10% while cutting costs by 15%: EY report

A new Ernst & Young report reveals that artificial intelligence could significantly boost the media and entertainment sector. AI is projected to increase revenues by 10% and reduce costs by 15% for companies. India's unique position, with its talent pool and AI ecosystem, makes it a strategic hub for AI-driven media innovation, enhancing content creation, personalization, and accessibility.Original Article